--- description: Få detaljerad information om HubSpot Marketing Hub, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: HubSpot Marketing Hub: Pris och betyg 2026 - Capterra Sverige --- Breadcrumb: [Hem](/) > [Marketing Automation-system](/directory/6/marketing-automation/software) > [HubSpot Marketing Hub](/software/171840/hubspot-marketing) # HubSpot Marketing Hub Canonical: https://www.capterra.se/software/171840/hubspot-marketing Page: 1 / 252\ Nästa: [Next page](https://www.capterra.se/software/171840/hubspot-marketing?page=2) > Över 100 000 kunder i mer än 120 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder. > > Verdict: Rated **4.5/5** by 6258 users. Top-rated for **Sannolikhet att rekommendera**. ----- ## Overview ### Vem använder HubSpot Marketing Hub? Över 68 800 kunder i mer än 100 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder. ## Quick Stats & Ratings | Metric | Betygsättning | Detail | | **Totalt** | **4.5/5** | 6258 Recensioner | | Enkel användning | 4.3/5 | Based on overall reviews | | Kundtjänst | 4.4/5 | Based on overall reviews | | Valuta för pengarna | 4.2/5 | Based on overall reviews | | Funktioner | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Sannolikhet att rekommendera) | ## Om leverantören - **Företag**: HubSpot - **Location**: Cambridge, USA - **Founded**: 2012 ## Commercial Context - **Startpris**: 15,00 US$ - **Pricing model**: (Free version available) (Gratis provperiod) - **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Moln, SaaS, webb-baserat - **Supported Languages**: engelska, franska, italienska, japanska, nederländska, portugisiska, spanska, tyska - **Available Countries**: Australien, Belgien, Brasilien, Danmark, Filippinerna, Finland, Frankrike, Hongkong SAR, Indien, Irland, Japan, Kanada, Kina, Malaysia, Mexiko, Nederländerna, Norge, Nya Zeeland, Schweiz, Singapore and 6 more ## Funktioner - Abonnenthantering - Aktivitetspanel - Anpassning - Automatisering av marknadsföring - CAN-SPAM Compliance - Chatbot - Dra och släpp - E-post marknadsföring - E-postspårning - Engagemangsspårning - Event utlösta åtgärder - Flerkanalig datainsamling - Flerkanalsmarknadsföring - Hantering av flera konton - Innehållshantering - Instrumentbräda - Kampanjanalys - Kampanjhantering - Kampanjspårning - Konkurrensanalys - Kontaktdatabas - Kontaktledning - Kundsegmentering - Landningssida /Webbformulär - Lead-distribution - Lead-hantering - Lead-kvalificering - Lead-upptagning - Mallhantering - Marketing Management - Mobile Optimization - Multi-Channel Attribution - Nyckelordsspårning - Omvandlingsspårning - Prestandamätningar - Redigering i realtid - Responsive Web Design - Revisionshantering - SEO-hantering - Samarbetsverktyg - Schemaläggnings av kampanjer - Skapa och designa formulär - Social marknadsföring - Sökordsforskningsverktyg - Varningar / Meddelanden - WYSIWYG-redigerare - Webbplatsanalys - Webbplatshantering - Website Hosting - Övervakning av sociala medier ... and 22 more features ## Integrations (215 total) - AWeber - Accelo - Act\! - ActiveDEMAND - Acuity Scheduling - AdRoll - Adobe Commerce - Aircall - Alchemer - AllClients - AskNicely - Atomic AI - Attribution - Azuqua - Bedrock Data ... and 200 more integrations ## Support Options - E-post / Kundtjänst - Vanliga frågor / Forum - Baskunskap - Telefonsupport - 24/7 (Live-support) - Chatt ## Category - [Marketing Automation-system](https://www.capterra.se/directory/6/marketing-automation/software) ## Relaterade kategorier - [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software) - [Verktyg för marknadsföring i sociala medier](https://www.capterra.se/directory/30781/social-media-marketing/software) - [Programvara för landningssidor](https://www.capterra.se/directory/30844/landing-page/software) - [Bloggprogram](https://www.capterra.se/directory/30898/blog/software) - [SEO-verktyg](https://www.capterra.se/directory/30931/seo/software) ## Alternativ 1. 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[Omnisend](https://www.capterra.se/software/153508/omnisend) — 4.7/5 (837 reviews) ## Recensioner ### "Reliable and powerful CRM solutions for any kind of business design as a all-in-one platform." — 5.0/5 > **Marc** | *15 mars 2026* | Marknadsundersökning | Recommendation rating: 9.0/10 > > **Fördelar**: -the free Marketing Hub services without payment option -Unmatched "Time-to-Value" and UX Consistency with powerful data contact management for list creation, audience -interface is consistent across Email, Social, and Workflows -The Workflows feature is very intuitive, powerful to handle complex logic -Email management easy to manage and setup > > **Nackdelar**: -While the entry point is accessible for small business, the pricing jumps significantly for big scale integrations -Compared to Salesforce, HubSpot’s sandbox management is too simplified for deployment test > > As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies. Easily accessible and consistent , and possible to go beyond your expectations. ----- ### "Powerful Marketing Automation" — 5.0/5 > **Verifierad recensent** | *7 juli 2026* | Fritid, resor och turism | Recommendation rating: 8.0/10 > > **Fördelar**: HubSpot Marketing Hub is intuitive and easy to use, with a clean interface that makes it simple to build campaigns, automate marketing workflows, and track performance. The CRM integration is seamless, and the reporting tools provide valuable insights that help optimize marketing efforts. It also scales well as business needs grow. > > **Nackdelar**: One challenge is tracking leads when they submit a form using a different email address than the one already associated with their contact or company record. This can create duplicate contacts or make it difficult to attribute activity to the correct company, requiring additional manual cleanup and impacting reporting accuracy. ----- ### "Excels at email marketing, good CRM, but not an all-in-one marketing solution" — 3.0/5 > **Verifierad recensent** | *14 januari 2026* | Försäkring | Recommendation rating: 6.0/10 > > **Fördelar**: As an advertiser, I really like the feature that allows us to create advertising audiences (Google, Facebook, LinkedIn, etc.) based on customer lists direcly within Hubspot. > > **Nackdelar**: As far as marketing features (advertising campaign management, landing page creation/management, etc.), the capabilities are relatively basic. It's good for a smaller operation or simple marketing activities. But for individuals or teams who want to manage all the nuanced settings of their ad campaigns (Google, Facebook, LinkedIn, etc.), break free from generic landing page templates, incorporate semi-advanced landing page features, etc, you won't be able to do all this in the Hubspot platform. Also, for enterprise packages, the cost gets pretty high pretty quickly. > > Hubspot is helpful for building workflows, email management, and as a CRM. But the limitations were too many for managing all our marketing activities within the Hubspot Marketing Hub. ----- ### "Solid but expensive tool" — 4.0/5 > **Verifierad recensent** | *4 juli 2026* | Datormjukvara | Recommendation rating: 7.0/10 > > **Fördelar**: Hubspot is a great CRM that can be used for sales process and contact management, email marketing, and email automation. > > **Nackdelar**: The main downside of Hubspot is pricing. It's an expensive tool to implement but comes with a wide range of features ----- ### "A reliable and scalable platform to align marketing and sales" — 5.0/5 > **Verifierad recensent** | *3 september 2025* | Internet | Recommendation rating: 8.0/10 > > **Fördelar**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns. > > **Nackdelar**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs. Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams. > > Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack. ----- Page: 1 / 252\ Nästa: [Next page](https://www.capterra.se/software/171840/hubspot-marketing?page=2) ## Links - [View on Capterra](https://www.capterra.se/software/171840/hubspot-marketing) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data