---
description: Få detaljerad information om HubSpot Marketing Hub, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige.
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title: HubSpot Marketing Hub: Pris och betyg 2026 - Capterra Sverige
---

Breadcrumb: [Hem](/) > [E-postmarknadsföring](/directory/30013/email-marketing/software) > [HubSpot Marketing Hub](/software/171840/hubspot-marketing)

# HubSpot Marketing Hub

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> Över 100 000 kunder i mer än 120 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder.
> 
> Verdict: Rated **4.5/5** by 6213 users. Top-rated for **Sannolikhet att rekommendera**.

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## Overview

### Vem använder HubSpot Marketing Hub?

Över 68 800 kunder i mer än 100 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder.

## Quick Stats & Ratings

| Metric | Betygsättning | Detail |
| **Totalt** | **4.5/5** | 6213 Recensioner |
| Enkel användning | 4.3/5 | Based on overall reviews |
| Kundtjänst | 4.4/5 | Based on overall reviews |
| Valuta för pengarna | 4.2/5 | Based on overall reviews |
| Funktioner | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Sannolikhet att rekommendera) |

## Om leverantören

- **Företag**: HubSpot
- **Location**: Cambridge, USA
- **Founded**: 2012

## Commercial Context

- **Startpris**: 15,00 US$
- **Pricing model**:  (Free version available) (Gratis provperiod)
- **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Moln, SaaS, webb-baserat
- **Supported Languages**: engelska, franska, japanska, portugisiska, spanska, tyska
- **Available Countries**: Australien, Belgien, Brasilien, Danmark, Filippinerna, Finland, Frankrike, Hongkong SAR, Indien, Irland, Japan, Kanada, Kina, Malaysia, Mexiko, Nederländerna, Norge, Nya Zeeland, Schweiz, Singapore and 6 more

## Funktioner

- Abonnenthantering
- Aktivitetspanel
- Anpassning
- Automatisering av marknadsföring
- CAN-SPAM Compliance
- Dra och släpp
- E-postspårning
- Engagemangsspårning
- Event utlösta åtgärder
- Flera kampanjer
- Flerkanalig datainsamling
- Hantering av flera konton
- Innehållshantering
- Instrumentbräda
- Kampanjanalys
- Kampanjhantering
- Kampanjspårning
- Konkurrensanalys
- Kontaktdatabas
- Kontaktledning
- Kundsegmentering
- Landningssida /Webbformulär
- Lead-hantering
- Lead-segmentering
- Lead-upptagning
- Mallhantering
- Marketing Management
- Mobile Optimization
- Nyckelordsspårning
- Omvandlingsspårning
- Prestandamätningar
- ROI Tracking
- Rapportering och analys
- Redigering i realtid
- Responsive Web Design
- Revisionshantering
- SEO-hantering
- Samarbetsverktyg
- Schemaläggnings av kampanjer
- Skapa och designa formulär
- Social marknadsföring
- Sök / filtrera
- Sökordsforskningsverktyg
- Third-Party Integrations
- Varningar / Meddelanden
- WYSIWYG-redigerare
- Webbplatsanalys
- Webbplatshantering
- Website Hosting
- Övervakning av sociala medier

... and 20 more features

## Integrations (219 total)

- AWeber
- Accelo
- Act\!
- ActiveDEMAND
- Acuity Scheduling
- AdRoll
- Adobe Commerce
- Aircall
- Alchemer
- AllClients
- AskNicely
- Atomic AI
- Attribution
- Azuqua
- Bedrock Data

... and 204 more integrations

## Support Options

- E-post / Kundtjänst
- Vanliga frågor / Forum
- Baskunskap
- Telefonsupport
- 24/7 (Live-support)
- Chatt

## Category

- [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software)

## Relaterade kategorier

- [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software)
- [Verktyg för marknadsföring i sociala medier](https://www.capterra.se/directory/30781/social-media-marketing/software)
- [Programvara för landningssidor](https://www.capterra.se/directory/30844/landing-page/software)
- [Bloggprogram](https://www.capterra.se/directory/30898/blog/software)
- [SEO-verktyg](https://www.capterra.se/directory/30931/seo/software)

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1. [Brevo](https://www.capterra.se/software/132996/brevo) — 4.6/5 (3390 reviews)
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5. [EngageBay CRM](https://www.capterra.se/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)

## Recensioner

### "Excellent tool with many options. Great even in the limited free version." — 5.0/5

> **Daniela** | *16 december 2024* | Fastighet | Recommendation rating: 10.0/10
> 
> **Fördelar**: I love the flexibility it offers in customising some fields, including in the free version. It is a great way to start using and testing it before engaging in a more advanced use.
> 
> **Nackdelar**: Some parts of the user management are not ideal, meaning that, for example, it is impossible to read a thread of emails.
> 
> Excellent. I use it for contacts and to keep track of emails, and it is a great help. The integration with Gmail makes it very easy to save all the emails, and even to send emails directly from Hubspot. It is really a great help.

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### "A reliable and scalable platform to align marketing and sales" — 5.0/5

> **Verifierad recensent** | *3 september 2025* | Internet | Recommendation rating: 8.0/10
> 
> **Fördelar**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns.
> 
> **Nackdelar**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs.&#10;Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams.
> 
> Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack.

-----

### "Uniting our e-commerce customer experiences." — 5.0/5

> **Amir** | *4 mars 2026* | Detaljhandel | Recommendation rating: 9.0/10
> 
> **Fördelar**: The convenience of being a complete one-stop shop is simply amazing, and we are able to integrate our email system with our overall retail contacts management database on a single roof.
> 
> **Nackdelar**: The high onboarding costs and high upgrade costs are not good value to our 50-person company and the customer service usually only directs you to some generic articles rather than a technical support team.
> 
> As an E-Commerce Manager, I would be keen on monitoring the entire customer lifecycle. I do this as it helps me to centralize our marketing efforts and automate our email flows. It is an unquestionable giant, and the financial investment is enormous.

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### "Strong tool if you have all the features" — 3.0/5

> **Morris** | *1 januari 2026* | Hälsa, välbefinnande och fitness | Recommendation rating: 7.0/10
> 
> **Fördelar**: Has a lot of helpful features and reporting. Is easy to learn, especially email, and you can quickly generate dashboards
> 
> **Nackdelar**: To access the more advanced features can be expensive but they are really necessary to get the benefits of an all in one platform.

-----

### "Practical & Effective with great features." — 5.0/5

> **Eric** | *2 december 2025* | Informationsteknologi och tjänster | Recommendation rating: 10.0/10
> 
> **Fördelar**: Great Crm, easy to use, solid kpi tracking, integrates well with most applications. Easy to manage accounts and leads + they are always updating features and especially in the past year or so they have been quick to role out new features.
> 
> **Nackdelar**: Duplicate creation, It would be easier especially for people in sales roles if companies that were lareg that maybe have a few domains could still be attached to the parent domain and then link and organise each sub domain and contacts connected. Can be a little messy with data sometimes but generally very good.
> 
> Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers. REally solid.

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