--- description: Få detaljerad information om Criteo, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Criteo: Pris och betyg 2026 - Capterra Sverige --- Breadcrumb: [Hem](/) > [Retargeting-program](/directory/31456/retargeting/software) > [Criteo](/software/162594/criteo) # Criteo Canonical: https://www.capterra.se/software/162594/criteo Page: 1 / 2\ Nästa: [Next page](https://www.capterra.se/software/162594/criteo?page=2) > Maximera försäljningen. Se en genomsnittlig avkastning på 13 gånger annonskostnaderna. > > Verdict: Rated **3.9/5** by 22 users. Top-rated for **Sannolikhet att rekommendera**. ----- ## Overview ### Vem använder Criteo? Små, medelstora och stora företag. Marknadsföringschef, displayannonseringschef, näringslivsansvariga i offentliga sektorn, programmatisk, hantering av displayannonsering, mobil marknadsföring, anskaffningschefer. ## Quick Stats & Ratings | Metric | Betygsättning | Detail | | **Totalt** | **3.9/5** | 22 Recensioner | | Enkel användning | 3.5/5 | Based on overall reviews | | Kundtjänst | 3.6/5 | Based on overall reviews | | Valuta för pengarna | 3.8/5 | Based on overall reviews | | Funktioner | 4.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Sannolikhet att rekommendera) | ## Om leverantören - **Företag**: Criteo - **Location**: Paris, Frankrike - **Founded**: 2005 ## Commercial Context - **Startpris**: 1,00 US$ - **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Moln, SaaS, webb-baserat - **Supported Languages**: brasiliansk portugisiska, engelska, franska, iriska, italienska, japanska, koreanska, spanska, tyska - **Available Countries**: Australien, Brasilien, Frankrike, Indien, Japan, Kanada, Kina, Mexiko, Storbritannien, Tyskland, USA ## Funktioner - Annonslagerhantering - Anpassning - Beteendeinriktning - Dynamiskt innehåll - Flera kampanjer - Flerkanalsmarknadsföring - Flerkanalstilldelning - Kampanjanalys - Kampanjhantering - Kundsegmentering - Målgruppsinriktning - Ominriktningsannonser - Omvandlingsspårning - Rekommendationer - Upptäckt av data ## Integrations (16 total) - Adobe Audience Manager - Adobe Commerce - Amperity - Bluecore - Blueshift - Emarsys - Epsilon - Eulerian - Klaviyo - LiveRamp - Mediarithmics - PrestaShop - Raptor - Shopify - Tealium Customer Data Hub ... and 1 more integrations ## Support Options - E-post / Kundtjänst - Vanliga frågor / Forum - Telefonsupport - Chatt ## Category - [Retargeting-program](https://www.capterra.se/directory/31456/retargeting/software) ## Relaterade kategorier - [Retargeting-program](https://www.capterra.se/directory/31456/retargeting/software) - [Kampanjhantering](https://www.capterra.se/directory/30012/campaign-management/software) - [Verktyg för marknadsföring i sociala medier](https://www.capterra.se/directory/30781/social-media-marketing/software) - [Programvara för displayannonsering](https://www.capterra.se/directory/32335/display-advertising/software) - [System för annonsbyrå](https://www.capterra.se/directory/30736/advertising-agency/software) ## Alternativ 1. [Zeetaminds](https://www.capterra.se/software/155060/zeetaminds) — 4.9/5 (175 reviews) 2. [Taboola](https://www.capterra.se/software/156009/taboola) — 4.4/5 (67 reviews) 3. [Teamwork.com](https://www.capterra.se/software/120390/teamwork-projects) — 4.5/5 (927 reviews) 4. [Adalysis](https://www.capterra.se/software/173311/adalysis) — 4.6/5 (113 reviews) 5. [Wrike](https://www.capterra.se/software/76113/wrike) — 4.4/5 (2879 reviews) ## Recensioner ### "Powerful Retargeting, with a Few Downfalls" — 4.0/5 > **Cameron** | *4 juni 2019* | Konsumtionsvaror | Recommendation rating: 8.0/10 > > **Fördelar**: The dynamic retargeting options that Criteo offers are vast and effective - we've been seeing around 2.0 ROAS since implementation with a limited budget. > > **Nackdelar**: Unfortunately, customization options for the creatives themselves are a bit limited. For example, we've been running into issues of having the same product show four separate times in the same creative - not a professional look. > > Overall, we're happy with the results our e-commerce campaigns have experienced with the addition of Criteo. Revenue and overall web traffic have increased. ----- ### "A great complement to Google and social media retargeting" — 4.0/5 > **Artur** | *17 juli 2021* | Detaljhandel | Recommendation rating: 9.0/10 > > **Fördelar**: Easy budget management and a transparent way to define the target result. Very high efficiency. Great support. > > **Nackdelar**: The administration panel after the changes is less transparent and convenient to use (although it looks better). Large, unpredictable fluctuations in effectiveness (though this is a question of market behavior rather than of the software itself). > > An easy-to-manage, effective tool for retargeting on the basis of RTB. ----- ### "Good results but difficult to use" — 3.0/5 > **Josh** | *10 april 2025* | Detaljhandel | Recommendation rating: 6.0/10 > > **Fördelar**: Criteo produces nice looking dynamic interactive remarketing ads that produce a good return on ad spend. > > **Nackdelar**: Difficult interface to create ads and limited controls over where/how the ads serve as well as what they look like. > > The results are good which is the mean thing, but so difficult to use. ----- ### "Convert Traffic to Customers Using Criteo" — 5.0/5 > **Chitta Ranjan** | *18 december 2018* | Hälsa, välbefinnande och fitness | Recommendation rating: 8.0/10 > > **Fördelar**: One of the best, easy to use industry top leader in retargeting. Retarget your traffic simply by adding Criteo script to your website. Excellent customer support with a dedicated account manager who will guide you with bid optimization techniques. In addition to multiple other websites, it also shows ads on Facebook. With its dashboard report, one can get a clear idea on the number of impressions, clicks, conversion and revenue details every day to track the performance. > > **Nackdelar**: For an E-commerce website, it's not that easy to implement the Criteo script. > > I am using Criteo for one of our E-commerce clients from last two years. The conversion rate and average order value are always good. Overall my experience with Criteo is excellent. ----- ### "Great targeting and retargeting tool" — 4.0/5 > **Nikita** | *22 november 2023* | Maskineri | Recommendation rating: 7.0/10 > > **Fördelar**: How easy it was to integrate with some of tools we use, and how easy it is to work with campaigns and audiences. > > **Nackdelar**: Not everything was easy to set up and we needed to analyze externally for things that Criteo lacks. ----- Page: 1 / 2\ Nästa: [Next page](https://www.capterra.se/software/162594/criteo?page=2) ## Links - [View on Capterra](https://www.capterra.se/software/162594/criteo) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data