--- description: Få detaljerad information om Mixpanel, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Mixpanel: Pris och betyg 2026 - Capterra Sverige --- Breadcrumb: [Hem](/) > [Mobila analysprogram](/directory/30936/mobile-analytics/software) > [Mixpanel](/software/158740/mixpanel) # Mixpanel Canonical: https://www.capterra.se/software/158740/mixpanel Page: 1 / 7\ Nästa: [Next page](https://www.capterra.se/software/158740/mixpanel?page=2) > Mixpanel hjälper företag att analysera hur användare engageras, konverterar och stannar kvar mellan olika enheter och därefter använda dessa data för att få sitt företag att växa. > > Verdict: Rated **4.5/5** by 145 users. Top-rated for **Sannolikhet att rekommendera**. ----- ## Overview ### Vem använder Mixpanel? Över 250 000 appar och webbplatser världen över använder Mixpanel. ## Quick Stats & Ratings | Metric | Betygsättning | Detail | | **Totalt** | **4.5/5** | 145 Recensioner | | Enkel användning | 4.1/5 | Based on overall reviews | | Kundtjänst | 4.3/5 | Based on overall reviews | | Valuta för pengarna | 4.2/5 | Based on overall reviews | | Funktioner | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Sannolikhet att rekommendera) | ## Om leverantören - **Företag**: Mixpanel - **Location**: San Francisco, USA - **Founded**: 2009 ## Commercial Context - **Startpris**: 25,00 US$ - **Pricing model**: (Free version available) (Gratis provperiod) - **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Moln, SaaS, webb-baserat - **Supported Languages**: engelska - **Available Countries**: Australien, Brasilien, Frankrike, Förenade Arabemiraten, Indien, Irland, Japan, Kanada, Kina, Mexiko, Nederländerna, Singapore, Storbritannien, Tyskland, USA ## Funktioner - Aktivitetspanel - Användningsspårning / Analytics - Data Import/Export - Datakontakter - Datavisualisering - Engagemangsspårning - Instrumentbräda - Interaktiva rapporter - KPI-övervakning - Kampanjhantering - Kampanjspårning - Kohortanalys - Kommunikationshantering - Kundsegmentering - Omvandlingsspårning - Prediktiv analys - Prediktiv modellering - Prestandamätningar - Rapportering och analys - Samarbetsverktyg - Spårning av användarinteraktion - Spårning av händelser i appen - Spårning av källskatt - Trattanalys - Upptäckt av data - Varningar / Meddelanden - Visuell analys - Webbplatsanalys ## Integrations (37 total) - AB Tasty - Adjust - Alooma - Amazon Redshift - Appcues - AppsFlyer - Apptimize - Branch Metrics - Chameleon - ChurnZero - Fivetran - Fullstory - Gainsight CS - Google Cloud - Google Cloud BigQuery ... and 22 more integrations ## Support Options - E-post / Kundtjänst - Vanliga frågor / Forum - Baskunskap - Telefonsupport - 24/7 (Live-support) - Chatt ## Category - [Mobila analysprogram](https://www.capterra.se/directory/30936/mobile-analytics/software) ## Relaterade kategorier - [Mobila analysprogram](https://www.capterra.se/directory/30936/mobile-analytics/software) - [Analysverktyg](https://www.capterra.se/directory/30073/web-analytics/software) - [Programvara för dataanalys](https://www.capterra.se/directory/31077/data-analysis/software) - [Maskininlärningsprogram](https://www.capterra.se/directory/31103/machine-learning/software) - [Programvara för produktanalys](https://www.capterra.se/directory/32915/product-analytics/software) ## Alternativ 1. [Lucky Orange](https://www.capterra.se/software/150695/lucky-orange) — 4.7/5 (260 reviews) 2. [Hotjar](https://www.capterra.se/software/163516/hotjar) — 4.6/5 (539 reviews) 3. [Fullstory](https://www.capterra.se/software/153721/fullstory) — 4.6/5 (67 reviews) 4. [Kissmetrics](https://www.capterra.se/software/154930/kissmetrics) — 4.1/5 (19 reviews) 5. [Smartlook](https://www.capterra.se/software/164713/smartlook) — 4.7/5 (136 reviews) ## Recensioner ### "Detailed User Insights" — 5.0/5 > **Ava** | *26 oktober 2024* | Programutveckling | Recommendation rating: 10.0/10 > > **Fördelar**: I tracked what users were doing, helping me see what they enjoyed and where they struggled. > > **Nackdelar**: It’s tricky to learn at first, especially if you’re new to analytics. > > It gives valuable insights into user behaviour, but it’s best for those willing to learn the ropes. ----- ### "Mixpanel is a must go for every app. Easy to start with." — 5.0/5 > **Lovepreet** | *6 juni 2025* | Bil | Recommendation rating: 10.0/10 > > **Fördelar**: 1. Easy to integrate. 2. Identity merge is great for people using same device with multiple users. 3. Accurately tracks user journeys, phone properties etc. 4. Reports are easy to make. > > **Nackdelar**: 1. Sometimes due to technical issues, multiple users get created despite identity merge being enabled. 2. They keep changing there free plan limit and overall plan is quite costly for paid feature. > > Overall Mixpanel is a great tool. 1. Tracks users from apps. 2. Track user journeys. 3. Advanced reports. 4. Easy to integrate with backend to pull in events. ----- ### "Mixpanel enables scalable, self-service analytics across Product, UX, and Data" — 5.0/5 > **Flavio** | *25 februari 2026* | Bank | Recommendation rating: 8.0/10 > > **Fördelar**: Mixpanel is quite useful when we want to track user engagement and activity, also sending pipeline and warehouse event data for the datawarehouse team have visibility and do analysis, also is goof to avoid duplication of data. Mixpanel enables scalable, self-service analytics across Product, UX, and Data teams—supporting faster, evidence-based decision-making. It also allows us to measure the impact of product changes and experiments. > > **Nackdelar**: Do not noticed any bigger issue with the tool, but sometimes it was a bit difficult to understand when started using it. So learning curve could be a bit higher for beginners. ----- ### "Great product for preliminary analysis" — 3.0/5 > **Nitin** | *27 april 2024* | Datormjukvara | Recommendation rating: 8.0/10 > > **Fördelar**: It's great for preliminary analysis. The UI is super neat and any person can get started with little-to-no setup > > **Nackdelar**: In-depth analysis is a little tough. Exporting data is also tricky ----- ### "Great Analytics tool for Decision Making" — 5.0/5 > **Verifierad recensent** | *26 september 2020* | Datormjukvara | Recommendation rating: 10.0/10 > > **Fördelar**: 1. It is highly useful for those products which are based on customer service over web like hotel bookings, resume creation, etc. 2. You can easily create your own events for evey page or action and track user experience on mixpanel that where are they mostly using and viewing on their site which helps in decision making to upgrade their products. 3. You can easily access the mixpanel data form anywhere just login to mixpanel site and you can see the realtime data. 4. It is also easy to implement on the source code of products . We just need to include one script and we are able to add events where ever we like to define. > > **Nackdelar**: Sometimes we face issue in profiling of the users. > > It was a great product we use it on daily bases to track the user activity on our site and based on the research we plan our future goals. ----- Page: 1 / 7\ Nästa: [Next page](https://www.capterra.se/software/158740/mixpanel?page=2) ## Links - [View on Capterra](https://www.capterra.se/software/158740/mixpanel) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data