--- description: Få detaljerad information om HubSpot Marketing Hub, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: HubSpot Marketing Hub: Pris och betyg 2026 - Capterra Sverige --- Breadcrumb: [Hem](/) > [E-postmarknadsföring](/directory/30013/email-marketing/software) > [HubSpot Marketing Hub](/software/171840/hubspot-marketing) # HubSpot Marketing Hub Canonical: https://www.capterra.se/software/171840/hubspot-marketing Page: 1 / 250\ Nästa: [Next page](https://www.capterra.se/software/171840/hubspot-marketing?page=2) > Över 100 000 kunder i mer än 120 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder. > > Verdict: Rated **4.5/5** by 6220 users. Top-rated for **Sannolikhet att rekommendera**. ----- ## Overview ### Vem använder HubSpot Marketing Hub? Över 68 800 kunder i mer än 100 länder använder HubSpots prisbelönta programvara för att locka, engagera och glädja sina kunder. ## Quick Stats & Ratings | Metric | Betygsättning | Detail | | **Totalt** | **4.5/5** | 6220 Recensioner | | Enkel användning | 4.3/5 | Based on overall reviews | | Kundtjänst | 4.4/5 | Based on overall reviews | | Valuta för pengarna | 4.2/5 | Based on overall reviews | | Funktioner | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Sannolikhet att rekommendera) | ## Om leverantören - **Företag**: HubSpot - **Location**: Cambridge, USA - **Founded**: 2012 ## Commercial Context - **Startpris**: 15,00 US$ - **Pricing model**: (Free version available) (Gratis provperiod) - **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Moln, SaaS, webb-baserat - **Supported Languages**: engelska, franska, japanska, portugisiska, spanska, tyska - **Available Countries**: Australien, Belgien, Brasilien, Danmark, Filippinerna, Finland, Frankrike, Hongkong SAR, Indien, Irland, Japan, Kanada, Kina, Malaysia, Mexiko, Nederländerna, Norge, Nya Zeeland, Schweiz, Singapore and 6 more ## Funktioner - Abonnenthantering - Aktivitetspanel - Anpassning - Automatisering av marknadsföring - CAN-SPAM Compliance - Data Import/Export - Dra och släpp - E-postspårning - Engagemangsspårning - Event utlösta åtgärder - Flera kampanjer - Flerkanalig datainsamling - Hantering av flera konton - Innehållshantering - Kampanjanalys - Kampanjhantering - Kampanjspårning - Kontaktdatabas - Kontaktledning - Kundsegmentering - Landningssida /Webbformulär - Lead-hantering - Lead-segmentering - Lead-upptagning - Länkhantering - Mallhantering - Marketing Management - Mobile Optimization - Nyckelordsspårning - Omvandlingsspårning - ROI Tracking - Rapportering och analys - Redigering i realtid - Responsive Web Design - Revisionshantering - SEO-hantering - Samarbetsverktyg - Schemaläggnings av kampanjer - Skapa och designa formulär - Social marknadsföring - Spårning av webbplatsbesökare - Sök / filtrera - Sökordsforskningsverktyg - Third-Party Integrations - Varningar / Meddelanden - WYSIWYG-redigerare - Webbplatsanalys - Webbplatshantering - Website Hosting - Övervakning av sociala medier ... and 20 more features ## Integrations (219 total) - AWeber - Accelo - Act\! - ActiveDEMAND - Acuity Scheduling - AdRoll - Adobe Commerce - Aircall - Alchemer - AllClients - AskNicely - Atomic AI - Attribution - Azuqua - Bedrock Data ... and 204 more integrations ## Support Options - E-post / Kundtjänst - Vanliga frågor / Forum - Baskunskap - Telefonsupport - 24/7 (Live-support) - Chatt ## Category - [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software) ## Relaterade kategorier - [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software) - [Verktyg för marknadsföring i sociala medier](https://www.capterra.se/directory/30781/social-media-marketing/software) - [Programvara för landningssidor](https://www.capterra.se/directory/30844/landing-page/software) - [Bloggprogram](https://www.capterra.se/directory/30898/blog/software) - [SEO-verktyg](https://www.capterra.se/directory/30931/seo/software) ## Alternativ 1. [Brevo](https://www.capterra.se/software/132996/brevo) — 4.6/5 (3411 reviews) 2. [ActiveCampaign](https://www.capterra.se/software/79367/activecampaign) — 4.6/5 (2561 reviews) 3. [EmailOctopus](https://www.capterra.se/software/147415/emailoctopus) — 4.8/5 (654 reviews) 4. [Omnisend](https://www.capterra.se/software/153508/omnisend) — 4.7/5 (836 reviews) 5. [EngageBay CRM](https://www.capterra.se/software/178819/engagebay-marketing) — 4.7/5 (907 reviews) ## Recensioner ### "Excellent tool with many options. Great even in the limited free version." — 5.0/5 > **Daniela** | *16 december 2024* | Fastighet | Recommendation rating: 10.0/10 > > **Fördelar**: I love the flexibility it offers in customising some fields, including in the free version. It is a great way to start using and testing it before engaging in a more advanced use. > > **Nackdelar**: Some parts of the user management are not ideal, meaning that, for example, it is impossible to read a thread of emails. > > Excellent. I use it for contacts and to keep track of emails, and it is a great help. The integration with Gmail makes it very easy to save all the emails, and even to send emails directly from Hubspot. It is really a great help. ----- ### "Intuitive all-in-one marketing automation tool with strong CRM integration" — 4.0/5 > **Kelvin** | *27 september 2025* | Medborgerlig-och social organisation | Recommendation rating: 9.0/10 > > **Fördelar**: The user interface is very intuitive, so even new team members can get up to speed quickly. I find the seamless integration between CRM and marketing functions particularly helpful, as it keeps data consistent and automates processes. Saves a lot of time because I no longer have to jump back and forth between different tools. I love the email tool, super easy and intuitive to use. You can create and send great newsletters supper quickly using drag and drop. > > **Nackdelar**: In some instances, the contact forms and mailing templates/modules are limited in terms of number of drop downs and various consent footers. > > I create and send customer mailings and mailing lists. Making email management quick and user friendly. The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient. ----- ### "Uniting our e-commerce customer experiences." — 5.0/5 > **Amir** | *4 mars 2026* | Detaljhandel | Recommendation rating: 9.0/10 > > **Fördelar**: The convenience of being a complete one-stop shop is simply amazing, and we are able to integrate our email system with our overall retail contacts management database on a single roof. > > **Nackdelar**: The high onboarding costs and high upgrade costs are not good value to our 50-person company and the customer service usually only directs you to some generic articles rather than a technical support team. > > As an E-Commerce Manager, I would be keen on monitoring the entire customer lifecycle. I do this as it helps me to centralize our marketing efforts and automate our email flows. It is an unquestionable giant, and the financial investment is enormous. ----- ### "Shocking Experience With HubSpot Sales Support" — 1.0/5 > **Daniel Gabriel** | *29 januari 2026* | Detaljhandel | Recommendation rating: 2.0/10 > > **Fördelar**: It is very difficult to make a decision because the features are constantly changing. Creating confusion and instability, while customers are consistently pressured to upgrade and pay more. > > **Nackdelar**: Functions are added and removed without consistency, and you are repeatedly pushed to pay more. On top of that, users are repeatedly pushed to pay more just to retain functionality they previously had. > > On January 29, 2026 (Romania time), I contacted HubSpot’s Sales support to discuss an issue related to my plan. What followed was an unacceptable chain of unprofessional, disrespectful, and frankly shocking interactions that no customer should ever experience. The first agent instructed me to send an email to a specific address, conveniently failing to mention that this address only accepts emails from professional accounts, making it impossible for me to contact them. When I called back to request the correct information, the situation escalated. The second agent was openly disrespectful. In the background, I could clearly hear motorbikes and dogs. At one point, he put me on hold to answer his personal phone. After that, he simply stopped responding while I was still on the line, forcing me to end the call myself. I called again and reached another agent who laughed at me. She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and ultimately told me she would end the call solely because I asked to speak with a manager in order to report the experience I had just endured. I called one final time. The last agent told me to “search on Google” for whatever I needed, said she would not provide any information because she works in sales, and then abruptly disconnected the call. This is, without exaggeration, the worst experience I have ever had with any company or call center. The behavior displayed by multiple HubSpot representatives is unacceptable, unprofessional, and damaging. I will be filing an international complaint regarding this incident. I have been a HubSpot customer since 2021. I recently upgraded to a paid plan, and this is the level of treatment I received. I strongly advise others to carefully consider which CRM they choose, as they may be subjected to the same experience. These calls should be reviewed in full to clearly expose what actually took place during each interaction. ----- ### "A reliable and scalable platform to align marketing and sales" — 5.0/5 > **Verifierad recensent** | *3 september 2025* | Internet | Recommendation rating: 8.0/10 > > **Fördelar**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns. > > **Nackdelar**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs. Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams. > > Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack. ----- Page: 1 / 250\ Nästa: [Next page](https://www.capterra.se/software/171840/hubspot-marketing?page=2) ## Links - [View on Capterra](https://www.capterra.se/software/171840/hubspot-marketing) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data