--- description: Få detaljerad information om Zoho Marketing Automation, dess användbarhet, funktioner, pris, fördelar och nackdelar från verifierade användarupplevelser. Läs recensioner och upptäck liknande verktyg på Capterra Sverige. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Zoho Marketing Automation: Pris och betyg 2026 - Capterra Sverige --- Breadcrumb: [Hem](/) > [Marketing Automation-system](/directory/6/marketing-automation/software) > [Zoho Marketing Automation](/software/1014883/zoho-marketing-automation) # Zoho Marketing Automation Canonical: https://www.capterra.se/software/1014883/zoho-marketing-automation Page: 1 / 2\ Nästa: [Next page](https://www.capterra.se/software/1014883/zoho-marketing-automation?page=2) > Zoho Marketing Automation är en allt-i-ett programvara för marknadsföringsautomation som används för att hantera marknadsföringsaktiviteter över flera kanaler > > Verdict: Rated **4.4/5** by 14 users. Top-rated for **Sannolikhet att rekommendera**. ----- ## Overview ### Vem använder Zoho Marketing Automation? Avsedd för företag som vill växa sin verksamhet genom marketing automation. Passar bäst för marknadsledare som söker stark, vertikal-specifik expertis och personaliseringsförmåga. ## Quick Stats & Ratings | Metric | Betygsättning | Detail | | **Totalt** | **4.4/5** | 14 Recensioner | | Enkel användning | 4.1/5 | Based on overall reviews | | Kundtjänst | 4.2/5 | Based on overall reviews | | Valuta för pengarna | 4.4/5 | Based on overall reviews | | Funktioner | 4.5/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Sannolikhet att rekommendera) | ## Om leverantören - **Företag**: Zoho - **Founded**: 1996 ## Commercial Context - **Startpris**: 19,00 US$ - **Pricing model**: (Gratis provperiod) - **Prissättningsdetaljer**: För prisinformation, besök: https://www.zoho.com/marketingautomation/pricing.html - **Target Audience**: Egenföretagare, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Moln, SaaS, webb-baserat - **Supported Languages**: arabiska, brasiliansk portugisiska, bulgariska, danska, engelska, franska, hindi, indonesiska, italienska, japanska, koreanska, kroatiska, nederländska, polska, portugisiska, ryska, spanska, svenska, thailändska, tjeckiska, traditionell kinesiska, turkiska, tyska, ukrainska, ungerska, vietnamesiska - **Available Countries**: Argentina, Australien, Bolivia, Brasilien, Chile, Colombia, Ecuador, Falklandsöarna, Filippinerna, Frankrike, Franska Guyana, Förenade Arabemiraten, Guyana, Indien, Irland, Italien, Kanada, Mexiko, Nederländerna, Nya Zeeland and 10 more ## Funktioner - A/B Testing - Anpassning - Anpassningsbara fält - Anpassningsbara mallar - Arbetsflödeshantering - Automatisering av marknadsföring - CAN-SPAM Compliance - CRM - Droppkampanjer - E-post marknadsföring - E-postspårning - Engagemangsspårning - Event utlösta åtgärder - Flerkanalskampanjer - Flerkanalsmarknadsföring - Flerkanalstilldelning - Innehållshantering - Instrumentbräda - Integration av sociala medier - Kampanjanalys - Kampanjhantering - Kampanjspårning - Kontaktledning - Kundsegmentering - Landningssida /Webbformulär - Lead-hantering - Lead-kvalificering - Lead-upptagning - Lead-vårdande - Mallhantering - Mobile Optimization - Multi-Channel Attribution - Multi-Touch-tillskrivning - Målgruppsinriktning - Omvandlingsspårning - Prestandamätningar - ROI Tracking - Rapportering och analys - Rapportering och statistik - Reklamhantering - Schemaläggning av publicering - Schemaläggnings av kampanjer - Segmentering - Skapa leads - Social marknadsföring - Spårning av webbplatsbesökare - Sök / filtrera - Third-Party Integrations - WYSIWYG-redigerare - Webbplatsanalys ... and 2 more features ## Integrations (33 total) - BULK SMS - Clickatell - Dropbox Business - Eventbrite - Evernote Teams - Google Drive - Google Photos - LinkedIn Sales Navigator - Meta for Business - OneDrive - PayPal - PayPal Commerce Platform - SMS-Magic - Salesforce Platform - Shopify ... and 18 more integrations ## Support Options - E-post / Kundtjänst - Vanliga frågor / Forum - Baskunskap - Telefonsupport - 24/7 (Live-support) - Chatt ## Category - [Marketing Automation-system](https://www.capterra.se/directory/6/marketing-automation/software) ## Relaterade kategorier - [Marketing Automation-system](https://www.capterra.se/directory/6/marketing-automation/software) - [Program för innehållsmarknadsföring](https://www.capterra.se/directory/30796/content-marketing/software) - [E-postmarknadsföring](https://www.capterra.se/directory/30013/email-marketing/software) - [Program för marknadsanalys](https://www.capterra.se/directory/31018/marketing-analytics/software) - [Analysverktyg för marknadsföring](https://www.capterra.se/directory/31081/marketing-attribution/software) ## Alternativ 1. 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[EngageBay CRM](https://www.capterra.se/software/178819/engagebay-marketing) — 4.7/5 (907 reviews) ## Recensioner ### "Zoho Marketing Automation Review by Mehandi Islam - Sales & Marketing Automation Expert" — 5.0/5 > **Mehandi** | *24 mars 2022* | Marknadsföring och reklam | Recommendation rating: 8.0/10 > > **Fördelar**: Features which I like most about this software are:- 1) Inexpensive Pricing. 2) A Variety of Features ( though it is not fully reliable) 3) Lead Management 4) Web Assistant ( this helps in analyzing how the visitor is interacting with our website) 5) WorkFlow - This helps in sending email sequences and performing certain tasks as well send data to other apps. > > **Nackdelar**: The Feature which I like least about this software:- 1) Overall speed of the Software at which it refreshes/loads. 2) Very Few Integrations with 3rd party Software. 3) If they can make their "Qualification" Feature more robust and easy to use. Not Reliable to run a business > > Problems which I am solving/helping my clients to solve with Marketing Automation are as such:- 1) Running Email Campaigns. 2) Running Automated Email Campaigns / Drip Campaigns. 3) Understanding the Visitor's behaviour, how they are interacting with the website. The benefits which I got from Zoho Marketing Automation are as such:- 1) Inexpensive Pricing - less load on the pocket to use the software. 2) Running Affordable email campaigns. 3) Campaign Management is easy. 4) Running and Managing Automated Email Campaigns. 5) Saving a lot of our time by creating templates and using them later again and again. ----- ### "Useful tool but could be sharper" — 4.0/5 > **Lamia** | *27 december 2023* | Fritid, resor och turism | Recommendation rating: 7.0/10 > > **Fördelar**: It's easy to incorporate into existing working functionality > > **Nackdelar**: It needs more refinement as a marketing automation tool with more options for tagging and crm management > > Generally positive to start with then I found it a little wanting or lacking in tools for data management in email automation ----- ### "Good experience with Zoho" — 3.0/5 > **Marian** | *2 maj 2025* | Marknadsföring och reklam | Recommendation rating: 10.0/10 > > **Fördelar**: Zoho is easy to use and has many features for automation. It allows you to send personalized emails, create landing pages, and track your marketing. > > **Nackdelar**: Zoho can be complex for beginners and may take time to learn. Some features are part of the expensive plans. > > This is an amazing tool for businesses but you can find better options in the market. ----- ### "My experience with zoho marketing platform" — 4.0/5 > **Rohit** | *1 oktober 2023* | Marknadsföring och reklam | Recommendation rating: 7.0/10 > > **Fördelar**: One of the thing I like about this platform is it is feature-rich, offering a wide range of tools for marketing automation, lead management, email marketing, and more. > > **Nackdelar**: While Zoho does offer integrations with popular apps, it may not have the same extensive ecosystem as some other platforms. This could be a consideration if your business relies heavily on specific third-party tools. > > My overall experience with the platform was very good. It is feature-rich, offering a wide range of tools for marketing automation, lead management, email marketing, and more.For soloentreprenuer, freelancer and small businesses this platform is absolutely profitable and I highly suggest this platform. ----- ### "Merits and demerits of using Zoho Marketing Automation" — 5.0/5 > **Verifierad recensent** | *20 juli 2022* | Industriell automation | Recommendation rating: 10.0/10 > > **Fördelar**: The software is user friendly and provide best features as compared to others. > > **Nackdelar**: i think simulation scenario should be provided to the customers before implementing and using it officially. > > The contact database and zoho email handling are best features to use ----- Page: 1 / 2\ Nästa: [Next page](https://www.capterra.se/software/1014883/zoho-marketing-automation?page=2) ## Links - [View on Capterra](https://www.capterra.se/software/1014883/zoho-marketing-automation) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fi | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nb | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data